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Our
Story
OUR PURPOSE
Michelle London is a mother-daughter team with a passion for creating unique, healthier alternatives to traditional fragrances. That’s why we handcraft small-batch candles, wax melts, perfumes, and colognes, focusing on quality, creativity, and care in every step. Each product is designed to offer a distinctive scent experience, blending the warmth of home with a commitment to healthier living. Our purpose is to inspire moments of comfort, joy, and well-being through thoughtfully made, one-of-a-kind fragrances.
What makes us different
Plant-Based
We use soy wax in our candles because it’s a natural, renewable resource that’s cleaner and longer-lasting than traditional paraffin wax. Soy wax burns with less soot, creating a healthier environment in your home while delivering an even, smooth burn.
Phthalate Free
At Michelle London, we prioritize your health and well-being by using phthalate-free fragrance oils in all our products. Phthalates are commonly used in fragrances, but they’ve been linked to potential health risks. By choosing phthalate-free options, we ensure our candles, wax melts, and perfumes offer a safer, cleaner alternative without compromising on scent quality.
Sustainable
Soy wax is a sustainable choice because it’s made from soybeans, a renewable crop. Unlike paraffin, which is derived from petroleum, soy wax supports agriculture and is biodegradable, making it an eco-friendly option that reduces our environmental footprint. Additionally, our candle vessels are designed to be repurposed after use, offering a stylish and practical way to reduce waste.
Small Batch
We handcraft our products in small batches to ensure the highest quality and attention to detail. This approach allows us to carefully control each step of the process, ensuring consistency, freshness, and a personal touch in every item we make.
Caring for your
Candle
To get the most out of your soy candles, follow these tips for proper care.
1. Trim the Wick: Before each burn, trim the wick to about 1/4 inch. This helps prevent excess soot and keeps the flame steady.
2. Let it Burn Evenly: On the first burn, allow the candle to melt all the way across the top. This prevents "tunneling," where only the center melts, wasting wax.
3. Limit Burn Time: Avoid burning for more than 3-4 hours at a time. Extinguish the candle and let it cool before relighting to maintain its quality.
4. Keep it Clean: Ensure the candle's surface is free of debris like wick trimmings or dust, which can affect how it burns.
5. Store Properly: Keep soy candles in a cool, dry place, away from direct sunlight to preserve the fragrance and prevent melting.
Did You Know Our Jars Are Reusable?
Reuse your beautiful jar with these simple steps!
1. Pop your jar in the freezer for 1 hour to harden up any remaining wax.
2. Use a butter knife to break up and remove the wax.
3. Wash jar with hot soapy water and you are good to repurpose your beautiful vessel!